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Guide to Brand Protection Strategy on Social Media

We live in a connected world. If you take a walk down the road, you will hardly see people’s faces. They are looking into their smartphones! Smartphones and..

Sep 12, 2021

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3 min read

Five ways Blockchain can Help Farmers and Consumers

Blockchain in supply chain

Agriculture is an integral part of most countries’ economic progress. The green revolution made us self enough for food grains. Practising high-yield and low-..

Aug 31, 2021

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4 min read

Counterfeit Immunity Boosters: The Hidden Threat to Health in a Post-COVID World

Counterfeiting

In the wake of COVID-19, "immunity boosters" became the ultimate buzzword. With a global pandemic at our doorstep, health and hygiene took centre stage. While v..

Aug 24, 2021

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1 min read

The Hidden Danger of Fake Domains: How They Can Kill Your Brand

Online Brand Protection

Have you ever bought a 'Bilseri' instead of the popular brand 'Bisleri?' Have you purchased a product and then realized that it has typographical errors in the ..

Jul 26, 2021

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4 min read

Do Loyalty Programs Work and How? A Guide for Product Manufacturers

Customer Engagement

The business landscape is evolving rapidly. As customer interactions and key buying decisions shift to digital platforms, brands are revaluating their approach ..

Jul 21, 2021

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6 min read

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