Product Authentication

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How Regulatory Pressure Is Forcing Indian Brands to Rethink Product Authentication

How Regulatory Pressure Is Forcing Indian Brands to Rethink Product Authentication

9 min read •
Authentication in India's Extreme Climate Zones: The Hidden Crisis Undermining Brand Protection

Authentication in India's Extreme Climate Zones: The Hidden Crisis Undermining Brand Protection

10 min read •
Second-Hand Doesn't Mean Second-Rate: Why Brands Need to Extend Authentication to Resale

Second-Hand Doesn't Mean Second-Rate: Why Brands Need to Extend Authentication to Resale

11 min read •
How to Guarantee Agrochemicals Authenticity Down to the Farmer

How to Guarantee Agrochemicals Authenticity Down to the Farmer

8 min read •
Designing a Frictionless Product Verification Experience for 2026

Designing a Frictionless Product Verification Experience for 2026

7 min read •
Making “Scan Before You Trust” a Company-Wide Culture

Making “Scan Before You Trust” a Company-Wide Culture

6 min read •
When Scan Volumes Drop: A Practical Guide to A/B Testing Your Label

When Scan Volumes Drop: A Practical Guide to A/B Testing Your Label

6 min read •
How Seed Companies Can Use Loyalty and Authentication to Build Farmer Stickiness

How Seed Companies Can Use Loyalty and Authentication to Build Farmer Stickiness

8 min read •
QR Codes That Go Unscanned: Fixing Placement, CTAs, and Packaging Messaging

QR Codes That Go Unscanned: Fixing Placement, CTAs, and Packaging Messaging

4 min read •
Why Serial Numbers and Barcodes Fail to Protect High-Margin Medical Devices

Why Serial Numbers and Barcodes Fail to Protect High-Margin Medical Devices

8 min read •
Training Distributors and Retailers to Champion Product Verification at the Counter

Training Distributors and Retailers to Champion Product Verification at the Counter

4 min read •
Why Consumers Believe One Verification Method Over Others

Why Consumers Believe One Verification Method Over Others

7 min read •
How Smarter Verification Workflows Reduce Service Load and Strengthen Brand Trust

How Smarter Verification Workflows Reduce Service Load and Strengthen Brand Trust

5 min read •
How to Tackle the Authentication Challenges in Multi-Component Assembled Products

How to Tackle the Authentication Challenges in Multi-Component Assembled Products

13 min read •
Active vs Passive Authentication: What Brands Don’t Realise About Consumer Interaction

Active vs Passive Authentication: What Brands Don’t Realise About Consumer Interaction

10 min read •
Why Teaching Consumers Product Verification Skills Is Essential for Modern Brand Protection

Why Teaching Consumers Product Verification Skills Is Essential for Modern Brand Protection

7 min read •
How QR Code Authentication is Becoming a Standard in Consumer Packaged Goods

How QR Code Authentication is Becoming a Standard in Consumer Packaged Goods

5 min read •
Real-Time Geofencing Alerts Securing Product Verifications from Unauthorised Scans

Real-Time Geofencing Alerts Securing Product Verifications from Unauthorised Scans

4 min read •
How to Verify the Authenticity of Alphonso Mangoes Before You Buy

How to Verify the Authenticity of Alphonso Mangoes Before You Buy

8 min read •
How to Secure Product Authenticity in Global Exports

How to Secure Product Authenticity in Global Exports

8 min read •
Ensuring Product Authenticity in Agrochemicals Through Secure Packaging

Ensuring Product Authenticity in Agrochemicals Through Secure Packaging

7 min read •
Understanding Geofencing Solutions for Enhanced Product Authenticity and Provenance

Understanding Geofencing Solutions for Enhanced Product Authenticity and Provenance

7 min read •
How Does Product Authentication Improve Customer Retention and Experience?

How Does Product Authentication Improve Customer Retention and Experience?

6 min read •
Ensuring Product Authenticity: A Comprehensive Guide for Your Brand

Ensuring Product Authenticity: A Comprehensive Guide for Your Brand

21 min read •
How QR-Based Anti-Counterfeiting Empowers K-KISAN and the Indian Agri-Industry

How QR-Based Anti-Counterfeiting Empowers K-KISAN and the Indian Agri-Industry

3 min read •
Alternatives For Amazon Transparency App To Improve FMCG Product Authenticity & Traceability

Alternatives For Amazon Transparency App To Improve FMCG Product Authenticity & Traceability

8 min read •
What are First Copy Products and Why You Shouldn’t Buy Them!

What are First Copy Products and Why You Shouldn’t Buy Them!

6 min read •