With the rising number of counterfeiting cases, brands need to find effective ways to avoid being targeted. One solution that can be used to authenticate your products and protect your brand is hologram stickers.
Featuring shiny, multicolour patterns that shift with the light, hologram stickers can do much more than just add aesthetics to your product packaging. Yes, these stickers are fascinating and eye-catching! But most importantly, these tamper-proof labels are powerful brand protection tools against counterfeiting and fraud.
Let’s read further to learn the features of the best hologram stickers and the different types you can use for your products.
What Are Hologram Stickers?
Before diving into the know-how of the best hologram stickers, let’s first know what exactly they are.
Hologram stickers are small, adhesive security labels that display a three-dimensional image or effect created using holographic technology. This technology uses light diffraction to create a unique, multi-coloured image or effect that changes when viewing the label from different angles, making it nearly impossible to replicate the hologram stickers.
They are often used as product authentication seals on various goods, from electronics and luxury goods to pharmaceuticals and food packaging. By adding hologram stickers, brands can assure customers that the products they are buying are genuine and have passed through quality control.
Characteristics of the Best Hologram Stickers for Products
When stepping into the market, you can find many companies providing hologram stickers claiming to facilitate supply chain traceability and product authentication. However, not all claims are true.
How can you find the best working hologram stickers? Always remember that the best ones typically exhibit certain characteristics that make them both reliable and effective in fighting against counterfeiters:
- High-Resolution Graphics: A quality hologram sticker will have sharp, high-resolution images that do not fade over time. On the other hand, blurry or poorly defined stickers can fail to convey the intended sense of product authenticity.
- Tamper-Evident Features: Many hologram stickers are designed to show signs of tampering. For instance, if someone tries to peel off the tamper-proof labels, they might leave behind a void pattern or break into fragments. This tamper-proof feature can help your customers detect whether any unauthorised individual accessed the product.
- Customisation: You should be able to customise the hologram stickers per your brand’s image. For instance, you can ask the designer to add colours, prints, logos, serial numbers, QR codes, and other unique identifiers as per your preference to make each sticker truly theirs and market the product effectively.
- Durability: High-quality hologram stickers should be resistant to wear, tear, and environmental conditions like water and sunlight. It will ensure they remain intact from the production stage until your product finally reaches the consumer.
- Multi-layered Security: Advanced hologram stickers should use multiple layers of security, including micro text, invisible inks, and UV-sensitive elements, making them hard for counterfeiters to replicate.
Knowing Different Types of Hologram Stickers for Products
Several types of holographic stickers are available in the market, with each having its unique features and benefits. The following are some of the best hologram stickers you can integrate on your products to authenticate them and shield your brand from counterfeiters:
1. 2D/3D Hologram Stickers
These are the most common types of hologram stickers, featuring two-dimensional images with a three-dimensional illusion, giving them a unique, attractive appearance.
Are you looking for general product branding and security? Acviss’s Uniquolabel (2D/3D holographic stickers) offers a variety of designs that you can customise with your brand’s logo or other design elements for basic anti-counterfeiting protection.
2. Flip-Flop Hologram Stickers
Flip-flop holograms showcase two different images or two-tone effects that change when you view them from varied angles. It makes them visually striking and difficult to replicate, making them ideal for adding a layer of security and style.
Do you want tamper-proof labels for promotional purposes? You can use flip-flop hologram stickers to display additional information or logos without crowding the design.
3. QR Code Hologram Stickers
Combining the security of hologram technology with the convenience of QR codes, QR code hologram stickers allow users to scan and verify the genuineness of a product. You can link QR codes to your website or database, offering customers additional information or warranty registration about products.
These stickers are mostly used in industries where supply chain traceability and product verification are extremely crucial, such as automotive parts and luxury goods.
4. Dot Matrix Hologram Stickers
Dot matrix holograms use intricate, high-resolution tiny dots created by laser beams. When light is reflected off, these tiny dots create holographic effects, such as dynamic and moving effects. Therefore, these stickers are also difficult to copy and can be used for security purposes.
5. Transparent Hologram Stickers
As the name suggests, these stickers are see-through, with holographic elements visible on the transparent surface. You can apply them over your product labels without obscuring important product information.
If you want to use holographic stickers on documents, certificates, or packaging of any high-value items, opt for transparent hologram stickers.
6. True Colour Holographic Stickers
Made using a special printing process, true colour holographic stickers feature a wide range of colours and designs. Brands can easily customise and use them for various purposes like branding, security, and product verification.
Knowing the Best Ways to Use Hologram Stickers for Products
Hologram stickers are incredibly versatile, allowing brands to use them across various industries and products. Here’s how brands can leverage these stickers to enhance security, aesthetics, and customer engagement:
- Product Packaging and Labelling
The most common way to use hologram stickers is as seals or labels on your product packaging and labelling. Whether it's a high-end perfume bottle, a box of electronics, or a pharmaceutical package, these stickers can not only add an extra layer of product authentication but also enhance the products’ aesthetics.
Packaging and labelling integrated with holographic labels will reassure customers that the product inside is genuine and has not been tampered with. Moreover, custom hologram stickers can also display logos, batch numbers, and other essential details, blending seamlessly with your product’s design.
- Promotional Campaigns
Are you preparing to release special products or limited-time promotional campaigns? If so, consider using hologram stickers.
For example, as a beverage brand, you can include hologram stickers on bottles for a special holiday edition. And a clothing line could use them on tags during a flash sale.
The visual appeal of these stickers makes them perfect for creating a sense of exclusivity around the product and grabbing your customers’ attention.
- Event Tickets and ID Badges
Holographic stickers can also be used on event tickets and ID badges to prevent duplication and counterfeiting. From concerts and festivals to corporate conferences, these stickers will ensure that only valid attendees can enter the venue. Therefore, by incorporating holographic designs, event organisers can make tickets and badges visually striking and secure.
- Collectible and Merchandise Authenticity
Does your brand sell collectables, such as limited-edition figurines, trading cards, or autographed memorabilia? You can use hologram stickers to protect these high-value products.
Acviss tamper-proof labels will ensure that each item is authentic and part of an official release. Fans and collectors value this sense of legitimacy; thus, hologram stickers will help add to the product's perceived worth.
- Certificates and Documents
You can see many brands protecting their certificates of authenticity, legal documents, and warranties with hologram stickers to avoid forgery. They can be applied to certificates for collectables, educational degrees, or any document requiring validation. The security features of these stickers, like micro text and tamper evidence, make it difficult for counterfeiters to copy them.
- Luxury Goods and Fashion Accessories
Fashion and other luxury industries often are impacted by counterfeiting. Placing hologram stickers on bags, watches, shoes, and other luxury or fashionable accessories can help brands guarantee their authenticity.
In addition, the reflective, eye-catching design of these stickers will also enhance your products’ visual appeal, making it easier for customers to identify their genuineness.
Hologram Stickers: Best Product Authentication Solution
Counterfeit goods are flooding the market, but brands can safeguard their products by cleverly incorporating hologram stickers. These holographic stickers not only serve as anti-counterfeiting tools but can also contribute to branding and enhancing product presentation.
When considering using the best hologram stickers for your brands, trust Acviss Uniqolabel. The holographic stickers are designed to offer robust protection against counterfeiting, with a range of customisable options to suit your brand's needs. From tamper-evident features to advanced QR code integration, Uniqolabel brings a blend of technology and aesthetics to your packaging, ensuring your brand remains authentic and trusted.
Want to learn more about what makes Uniquolable custom hologram stickers best for your products? Reach out to us and book a demo today!
